I have never been a sporty girl when it comes to style. I have veered through goth, boho, preppy, corporate chic and high-fashion, before settling into a chic street style influenced by Alexa Chung and Olivia Palermo. You know, tailored skinnies and blouses done all the way up to the top with a natty brogue or ankle boots. All that is about to change. And there are several reasons for that, most of which rest with this pair of PUMA sneakers that I picked up this weekend.

First of all, I recently discovered the comfort and flattering effect of the relaxed tracksuit pant. I also realised that the dressy sweat shirt really works for me for my more casual look. Bit by bit my style has shifted over the past two months into something akin to sports luxe for my weekend wear. And I am very excited about it. Then I popped over to London last week and the only work wear outfits that I liked on the London ladies was a blouse, black skinny ankle-grazers and a pair of sneakers. Yes, sneakers. For work. I was sold.

I returned to CT to an email from my friend Rudi Cronje who now works at PUMA SA, inviting me to pop into the PUMA Select store on Bree Street and so I did. And it was a revelation. I snapped up the tropical print sneaks above, and drooled over the Alexander McQueen selection. I marvelled at the Solange collaboration — which is FAB if you love your colour clash — and left feeling like the timing was perfect. New style at the right time in the right place. That place is PUMA. See the new sporty Style Guide at a fashion hot spot near you.