Yesterday African Angel, Behati Prinsloo, was in New York City to launch the new Victoria Secret T-shirt bra, of which she is the face. Great new campaign for our girl Bee. And the bras look good and comfortable too.

The campaign images, and those of the launch, are all so true to Behati's personality — slightly wild, properly down to earth, joyful, playful, cute and beautiful. She has such a distinct personality and it is wonderful to see that VS is allowing that to shine through in her work.

I love this campaign. Not just because it is authentic and shows Bee off to her best. And not just because the product looks like something you may actually wear on a day-to-day basis. But also because it is styled beautifully, and feels modern and relevant. This is a total winner. Love it. Do you?